It has been quite an unstoppable season for Barcelona based designer, Roberto Piqueras.
Roberto studied fashion design in the Escuela Superior de Diseño y Moda Felicidad Dulce in Barcelona, and presented his first Fall/Winter 07/08 Men’s collection at Ego Cibeles Fashion Week [currently known asCibeles Madrid Fashion week. In 2007 he presented his Summer ‘08 collection, only this time in Barcelona. For that season he decided to go more commercial, which put him right where he should be: on the international market.
Roberto Piqueras is synonym 0f electric colours, like magenta, yellow or blue, as well as the beach/sporty look. Very Californian, yet very Barcelonean. The latter, as Roberto states, has very much influenced his collections, as Barcelona keeps being one of the most inspiring cities in the world. And how couldn’t it be? The city reflects a fresh acid youth surrounded by different forms of beauty.
For his Spring/Summer 2011 he decided to take his vibrant colours beyond his clothes. Literally. He presented his collection during the Cibeles Madrid Fashion Week this year, and as we entered the basement of a showroom/art-Gallery in the centre of Madrid, we were all surprised to see people wearing 3D goggles. They were all looking at t-shirts, body suits, dresses and pants that Roberto hanged on white walls. Unusual, but the designer states: “I think there hasn’t been a single person who didn’t experience seeing some movie or photography in 3D this year, so I decided to investigate on what the result would be if I tried it on fabric, and the result was better than I expected”.
Meanwhile, Roberto couldn’t be happier with his contract with Reebok. He is thrilled that a sport brand became interested in his brand: “The idea of my brand is not supposed to be luxury prét a portér, it is really based on street wear, but without being sporty. Having said that, a lot of people come to me and say that going out and partying often can be considered as a sport, so I think my collections fit perfectly with that lifestyle.”
His clothes can be bought on-line on his website, with the biggest buyers being from Asia and the UK. They can also be found in a couple of stores in Barcelona and Hong Kong, and soon in Madrid, Berlin and Los Angeles.
Available at: KR Store (Barcelona), Paco Rueda (Barcelona) and Kniq (Hong Kong)
and online at: www.robertopiqueras.com/shop
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Contributing Writer: Fier Management