A mountainside medieval bolthole with an undeniable sense of fashion and flair, Brunico (Bruneck) is easily the largest and most desirable town in Italy’s elegant Pustertal Valley. An exhilarating 835m up, Brunico soars amongst the clouds and lies cocooned in nature, with the incredible Zillertaler Alpen Mountains on one side and the UNESCO World Heritage site Dolomites on the other. A truly magical spot, the power of these South Tyrolean mountains is felt all year round – from direct access to the enviably beautiful and snow-sure Kronplatz ski resort, to the summertime hay baths, meadow herb massages and energetic spring water. Sitting quietly where the Ahr flows in to the Rienz, Brunico is content as one of Italy’s fairytale hidden gems – just step through the age-old town gates and look up at the castle and you’ll see what we mean.
The "Alto Adige" is all about a marriage of culture, language, tradition and nature, for this small pocket of Northern Italy shares more than just a border with Austria, this is an Alpinista lifestyle that flirts with Dolce Vita, where extreme sports junkies fuse with foodie aficionados and mother nature cradles the spectacular of the Dolomites.read more