A charming Canton in the southwest of Switzerland, nestled in the legendary glacial Rhône Valley, Valais fuses scenic drama with quaint country living. A fusion of French, Swiss, and German cultures, this diversity is reflected in its unique foodie culture. We recommend pairing a local artisanal cheese with wine or fruit cognac, known here as a Williamine.

Feel like James Bond on vacation when you take one of the many mountain railways or cable cars that traverse the Furka Pass while you soak in the Rhône Valley’s rich vineyard tapestry. Just remember to keep your eye open for the many wild stags and ibexes the area is teeming with.

Londres, Hotel, Brig, Valais, Wallas, Swiss, Alpine, boutique
Brig, Valais

Hotel de Londres

Once the grand resting spot for the weary English mountaineer brigade heading high up the Alps, this wonderful historic spot has been brought smack up to date and is the creative hub of the town. This is a fabulous example of Swiss culture melting into English eccentricity – a place where the urbane greets the mountains, all in fresh modern tones.

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Owner's lodge at Ferdinand Pop Up Hotel, Zermatt, Switzerland
Zermatt, Valais

Cervo Mountain Boutique Resort

The designer cool cat of the Alps, this appealingly smart modern lodge opts for a stylish clubhouse vibe alongside re-worked rustic elements. This is all about the luxury of the Alps – traditions and respect, bubbling with fun. A fashionable hideaway with trendsetting, popular eateries, all tucked away close to the Matterhorn.

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Snow on Brig's rooftops, Switzerland

Brig's Mountainside World of Wonder

Whether you’re a seasoned visitor or planning on your first trip, the charming town of Brig in Switzerland is sure to surprise. Located close to the Swiss-Italian border, in the sunny Upper Valais, Brig is an accessible gateway to the Alps, ski resorts and mountains, even more, Brig is a magnet for thrill-seekers and those with a passion for culture and history.

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ski, Alps, restaurant, foodie

For Foodies - The Ski-Licious Side of The Alps

Ski culture is more than an exhilarating afternoon spent on the slopes followed by a sauna and some well-deserved après-ski in the bar. Discover the ski-licious foodie side of the Alps where the focus is on enjoying great cuisine in spectacular surroundings.

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