Follonico, Montefollonico, Tuscany

The Great British Outdoors with Style

Highlands / Scotland

The Great British Outdoors with Style

Lake District / England

Meet the creative Luxurians

Vigilius Mountain Resort

Meet the creative Luxurians

Côte d'azur, France
Luxury design suite in whites at The Greenwich Hotel Tribeca New York, style created by Axel Vervoordt

Suite Dreams

New York / USA
Luxury design suite in whites at The Greenwich Hotel Tribeca New York, style created by Axel Vervoordt

Suite dreams

Merano / Italy
Aenaon Villas Santorini, Greece, caldera, pool
Love Nests, boutique hotels of romance from White Line Hotels, Masseria Cimino Puglia, creative hotel rooms
White Line Hotels - Creative hotel interiors, Scotland, Killiehuntly, Farrow & Ball blue

The Black Beauty

Donegal / Ireland

The Black Beauty

South Tyrol / Italy

Chillax in Style

Masuria / Poland
White Line Hotels - Stylish hotel with design detailing, luxury elements, Scotland
White Line Hotels - creative boutique hotels, Sant Francesc Hotel Singular, Palma de Mallorca
Royal Copenhagen
White Line Hotels - Alpine Boutique Hotels, style, design, hotel interiors
White Line Hotels - creative boutique hotels, Haus Hirt, Bad Gastein
White Line Hotels - luxury boutique hotels, Ett Hem Stockholm, Sweden, interior design, style

Welcome to White Line® Hotels - a tightly edited collection of style hotels, boutique retreats & design hubs that creatively flirt with crafted luxury & chilled lifestyle. If you love interiors, style and soul then this collection is curated just for you. All handpicked, so they, like us, are special, and are just pleasingly,

Welcome to White Line® Hotels - a tightly edited collection of boutique hotels, style retreats & design hubs that creatively flirt with crafted luxury & chilled lifestyle. If you love interiors, style and soul then this collection is for you.


Salt & Turf

Bijou refuges crafted deep in the countryside or clinging to the wild coastline, these hideaways bring style to the gems of nature.

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Countryside, romantic photo of panoramic landscapes, nature, holidays, escape, travel

Unwaxed Lemons

Crash pads that capture the essence of the Mediterranean. Small, luxuriously-crafted boutique hotels and villa retreats that are built and run on local passion.

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Mediterranean escapes, gardens, landscape, sun, sea, holiday, luxury, White Line Hotels

Culture Kids

Dens of creativity, art and playfulness, each of these hotels plays host to countless cultural events, where boho meets highbrow.

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Creative hotel guest book with drawing about a stay, culture travel and art, little details


A smooth genre of luxury hotels that bring an urban touch and neu luxe together: Old-school quality with a relaxed contemporary feel.

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Fabulous Penthouse Suite at The Greenwich Hotel, NYC by Axel Vervoordt


Get clued up on our natural ALPINE TRAVEL EDIT - cool dens and mountain porn pair with living with heart, this is the Alps as we love it.

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The Dolomite Mountains in South Tyrol - Travel in the Alps, White Line Hotels


We at White Line® Hotels get excited about finding interesting places to stay that share our passion for boutique style, creative luxury, design and aesthetic. Welcome to our style collection of travel for hotels, villas and cute B&Bs.

Hotel & Restaurant Mühltalhof Neufelden, is a riverside boutique hotel and culinary hotspot in Austria
Mühlviertel, Austria

Hotel & Restaurant Mühltalhof

A fabulous foodie haunt, this chilled riverside hotel in Upper Austria is a traditional modernist that plays with heritage, the arts and nature between the Bohemian Forests and the Danube.

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Zermatt Unplugged Music Festival next to the Matterhorn Mountains, Switzerland

Switzerland’s Hottest Music Festival

For 12 years now, the legendary Zermatt Unplugged music festival has sent sultry acoustic tones drifting across the slopes of Switzerland’s Matterhorn Mountains, world famous for their beautiful vistas and the cool crowds who always flock there.

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Mezi Plutky Boutique Hotel in the Carpathian Mountain range of Beskydy offers cool design accommodation in the Moravian-Silesian region of the Czech Republic

Mezi Plůtky

Set against the forested Beskydy (Beskids) range in the Carpathian Mountains, this 200-year-old designer hideaway fosters modern Czech county living whilst giving heritage a hug, decked in whites, linens and twisted rafters.

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St. Jodern Kellerei, Brig, Valais

The Highest Vineyard in Europe

The winery of St Jodern Kellerei in Switzerland’s beautiful Brig, in the canton of Valais, has long been recognised as having the highest vineyard in Europe.

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Luxury Villa Charissa Santorini designed in white, view to the Caldera from Aenaon Villas, white architecture view of Aegean, Designed by Elly Alexiou (Architect) and Maria-Christina Alexiou

Fabulous new Villa-Suite on the island of Santorini

Villa Charissa is a new addition to the hip, designer-cool Aenaon Villas Santorini. Built in the same traditional island’s cave house style, locally called “yposkafa”, Villa Charissa is a luxury suite that cascades into tiers all cocooned in a rigorous aesthetic of pure white, smooth polished cement and a tinge of volcanic black for added drama.

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Flims Laax Falera in Graubünden, Switzerland, snow covered Alpine Ski Resort The Hide Hotel
Flims, Grisons

The Hide

A chilled habitat of modern alpine vibe, this ski bolthole is dapper, plush and Martini cool. A suave lair of modern alpine style that flirts with the traditions of the Alps and is the perfect habitat for the ski fraternity and summer activity junkies.

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Schgaguler Hotel Castelrotto in Alpe di Siusi South Tyrol designed by Peter Pichler Architecture
Alpe di Siusi, South Tyrol

Schgaguler Hotel

The Schgaguler Hotel is a modern pearled white luxury resort in the UNESCO heritage-protected mountain village of Castelrotto. The interior design is eminently simple: floor-to-ceiling windows, bespoke carpentry, and a clean Alpine aesthetic that borrows from Italian design, the Danish principals of Hygge and a touch of sweet sophistication in the Japonesque detailing.

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North Coast 500 - the driving route through Scotland's Highlands

North Coast 500 - Highlands’ Open Road

One of Scotland’s most beautiful coastal routes – and indeed the Highlands’ answer to Route 66 – take a drive around the North Coast 500 and sweep your way through 500 miles of varied, rugged natural beauty of the sort that only Scotland could ever really claim as its own.

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IKAT Blue & white textile from Mallorca, that bears a characteristic pattern obtained by the process of resist dying, and the island of Mallorca is the only place where you can still visit family-run workshops that have been operating for over 160 years.

Ikat: a positive history of cultural exchange

When wandering Mallorcan village streets, a specific type of fabric will catch your eye – the blue & white fabric called Ikat. It bears a characteristic pattern obtained by the process of resist dying, and the island of Mallorca is the only place where you can still visit family-run workshops that have been operating for over 160 years.

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Breac.House Donegal Ireland- small design Bed & Breakfast at Horn Head Peninsula, coastline and mountains of Ulster.
Donegal, Ireland


A short drive northwards from the wild sandy beaches, the tiny design den Breac.House lies secluded within the Horn Head peninsula. Created to blend seamlessly in with its surroundings, the house allows County Donegal’s mountainous yet green landscape in via the many windows and terraces.

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Dinky Luxe: Small Design Hotel Italy - Follonico, exteriors at this small luxury guesthouse in Tuscany

(Y)our Top 10 Dinky Luxe Hotels

Our top 10 small boutique hotels brimming with design, luxury, character, and distilled with local charm - this is beyond B&B, this is Dinky Luxe.

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The Pavilion at Lamb's House | B&B Gusthouse Leith Edinburgh Scotland | White Line Hotel
Edinburgh, Scotland

The Pavilion at Lamb's House

Adjoining one of Leith’s finest early 17th century merchant houses, you can rent the complete Lamb's House. Beautifully restored, this project of conservation lets the heritage peak through the Farrow & Ball eggshell tones and sleeps up to six guests.

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Philipp Patzel and Adolf Krischanitz on a colourful block rug by Adolf Krischanitz for Hotel Altstadt's interior design of room 64

Architect Adolf Krischanitz creates his Suite at the Altstadt Hotel Vienna

Peek into our Hotel Altstadt Vienna interior design series at room 64, this time designed by celebrated Viennese architect, Adolf Krischanitz.

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MAAT, architecture, art, Lisbon, museum, Portugal

Lisbon’s MAAT – Architecture, Art & Tech

Lisbon's sleek MAAT is the city's latest cultural hub, where the worlds of architecture, art and tech collide - a museum of force in glazed ceramic form.

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Dinky Luxe: Small Design Hotel Scotland - Killiehuntly Farmhouse, boutique blue interiors at this small luxury guesthouse in the Scottish Highland - /bedroom in Farrow ball blues


Handmade design sleeps with the heritage in-laws in this family of thread counts, crafted furnishings and heaps of creativity – small, luxury & the ever so beautiful tiny boutique hotels, guesthouses and design B&B.

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Hasselblad, Instagram, Gothenburg, Swedish, photography, black and white

Hasselblad: Instagram influencer avant-la-lettre

A Swedish Instagram influencer born long before his time, Gothenburg’s photography icon, Hasselblad, could never have fathomed the impact he would one day have.

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Villa Flor, Hotel, Upper Engadin, design, Alps, ski
Engadin, Grisons

Villa Flor

Unapologetically vivid, this preferred pad of intellect and creativity is awash in Art Nouveau flamboyance tamed with clever 1950’s-inspired design interventions. A stylishly cool home of the arts, brushed with boldness.

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Galery69 Design Hotel overlooks the Wulpinskie Lakes of Warmia & Masuria, placid lakes of Poland, creative retreats, chill time on the water
Masuria, Poland

Hotel Galery69

A crafted narrative of art, design and nature that sits lakeside wrapped in a dense forest cloak of the Polish Lake Districts of Warmia and Masuria. A decidedly laid-back designer escape, Galery69 is a working creative hub for artisans, a nature-loving nest for adventurists and a bolthole for urbanites seeking lush downtime on Lake Wulpinskie.

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Il Cannito boutique guesthouse in the lush hillside location backing on to the Cilento & Vallo di Diano National Park
Cilento, Italy

Il Cannito

A tiny redoubt of stripped, twisted beams, limestone walls and a modern interior. There’s an air of chilled lux to this aged – and much loved – restored monastery, which perches on a verdant hillside overlooking the temples.

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Gaîté Lyrique Paris - Digital Age Fuses with Tradition

No longer the eyesore of Paris’s 10th Arrondissement, the newly renovated Gaîté Lyrique is a pulsating centre of digital art, music and electronics. The original building was constructed in 1862 and was a visual declaration of Napoleon Bonaparte’s showy extravagance. Over the next 100 years it fell into a slow decline.

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Weisses Kreuz, South Tyrol, Italy

Style Edits – Cool Alpine Hotel interiors of contemporary style

This is all about the mix of traditional Alpine style, synonymous with mountainous living and the contemporary hand of private hoteliers. We pulled together a cool style edit of those places that take the traditional dipped into urban sleekness adding a dash of modernity.

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